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Finaliste du Top10 2020

A Call To Reimagine Decent Work

As I reflect on the state of the global labour market, I can’t help but feel a mix of hope and frustration. Hope because we have made very significant progress in doing something about youth unemployment. Frustration because we have barely scratched the surface of what needs to be done to effectively, sustainably address the problem.

Recent data from the World Bank, International Labour Organization, African Development Bank, Manpower Group and Gallop paint a stark picture of the challenges we face, especially going into a future powered by artificial intelligence. In its Global Talent Shortage report, Manpower group states that nearly 4 in 5 employers globally report difficulty finding the skilled talent they need in 2023, more than double the difficulty in 2015. Gallup reports that as of 2023, 67% of the world’s workforce are not engaged, costing the global economy an estimated US$8.9 trillion or 9% of global GDP. The African Development Bank, in its Jobs for the Youth in Africa report, predicted that 263 million young people will lack an economic stake in the system by 2025.

I see a confluence of factors relentlessly disenfranchising young people who should be actively and productively engaged - An educational system ill-equipped for the demands of a rapidly evolving labour market churning out graduates who find themselves unprepared for the realities of the workforce, poor career pathfinding leading to low workforce engagement, a lack of collaboration between trainers and industry leaving the needs of the latter lost in translation, and interventions designed to suit funding requirements instead of addressing the root causes perpetuating the problem.

The two main victims of this confluence are young people on the one hand - watching their dreams slip away, unable to build wealth or participate meaningfully in the economy; and entrepreneurs on the other - struggling to innovate, grow and scale their businesses because of their inability to find skilled, driven talent.

The good news is, the challenge is also the opportunity. The scale of the problem presents an opportunity for us to reimagine what “decent work” means for the next generation, especially for the African continent where 450 million of the world’s working age population will come from by 2035. To help us course correct, I propose the following:

  • Stay open to new thinking: This is especially crucial for those who draw up funding criteria for proposed solutions, and those who implement those solutions. We must be intentional about seeking outliers who are trying new approaches, The current template for solving youth unemployment is dated and ineffective. If we want different results, it is time to adopt new thinking.
  • Put the horse before the cart: Young people need clarity before anything else. Clarity ignites passion, focus, speed and a clear sense of direction. As stakeholders, we have a responsibility to design solutions that encourage young people to find their purpose, connect to problems they are passionate about and ship work that matters,
  • Design better outcomes: The speed of disruption in the world of work is unprecedented and will remain so. There is no solution, no matter how well designed, that can create the number of jobs required to meaningfully engage unemployed young people today. We must therefore shift our focus from creating jobs to teaching them how to create their own opportunities. If we do this, we will be equipping them for life, not just the next job.
  • Let youth lead: Inadvertently, we have created a system that continuously infantilizes young people. The frameworks that underpin our educational, cultural, religious and political institutions leave little room for youth involvement in decision making. They are the future and must therefore be consulted in designing what that future should look like. Instead of seeking to control outcomes, we must allow the aspirations of these young people to interact with the solutions we create; and be humble enough to recalibrate if that interaction points in a different direction.
  • Track what truly matters: In determining the effectiveness of our interventions, we must approach how we measure impact circumspectly. We must treat data as a source of inspiration, a treasure trove of insights that enable us to create better solutions; to ditch what doesn’t work and to enduring impact.

Youth unemployment is a thorny problem that mutates into even thornier issues governments across the world continue to grapple with. The current train-and-place-in-jobs model has been ineffective for a long time. The future is not just about surviving; it’s about thriving; the data shows that our youth are not thriving. My charge to all stakeholders—governments, businesses, educators, international agencies - We have a responsibility to hand over a stable, more prosperous, equitable, and innovative tomorrow to those who come after and the time to act starts now!


About Naomi Lucas
You will find Naomi straddling the intersection between youth, media and technology. Building on the lessons and successes of her career over the last 16 years, Naomi established a startup studio focused on creating solutions that bridge the gap between the demand for work-ready talent and the supply of decent, meaningful work. She serves as its founding Entrepreneur in Residence.


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